Efforts toward creating environmentally responsible packaging have moved more to the forefront, in part driven by consumer demand. But what does it take on the brand and supplier sides to achieve this goal? And how can you quantify if it’s economically feasible?
 
At 4pm on May 13, on the opening day of Luxe Pack New York, a panel titled, “Working Together to Produce Environmentally Responsible Packaging,” moderated by Jamie Matusow, editor-in-chief, Beauty Packaging, will look at how brands and suppliers work together to reduce packaging’s environmental impact. 
 
Panelists are Juliane Camposano, a beauty and fashion expert with extensive experience working on ‘green’ projects, including during her seven years at L’Oreal, for hair care brand Pureology; Brook Harvey Taylor, founder Pacifica; Bruno Lebeault, marketing director NA, Viva Healthcare Packaging; and William G. Russell, a professor and an expert in sustainability management, metrics and finance.
 
For lots more on Environmentally Responsible Packaging in the Beauty Industry, including an interview with “green guru” William McDonough—please stay tuned for Beauty Packaging’s April/May issue—in print and at nitesh_bp.rodpub.com
 
Luxe Pack New York will take place May 13 and 14 a Pier 92, New York, NY.